AGCO Eliminating Tractor Brand

AGCO is phasing out the ACGO brand name and line of products and promoting the Massey Ferguson and Challenger names for comparable products. Globally, AGCO will market those two tractor brands plus Valtra and Fendt.

AGCO has zero plans to eliminate other names at this time. Instead, AGCO likely will co-brand some brand names as it did with Hesston, which two years ago became "Hesston by Massey Ferguson".

AGCO has invested heavily in the Gleaner product line for the last two years and have some pretty impressive things planned for it.